Journal ArticleUnknown
Mediated effects of export promotion programs on firm export performance
Authors
Author Affiliations
University of Rajshahi, Queensland University of Technology
Published InAsia Pacific Journal of Marketing and Logistics
Year2006
Citations127
Abstract
Purpose The impact of export promotion programs (EPPs) on firm export performance (FEP) has received little attention in the export literature. This paper attempts to investigate the direct and indirect impact of EPPs on FEP in a comprehensive model. The indirect effects of EPPs on FEP have been conceptualized through a set of firm‐ and management‐related antecedents for empirical testing. Design/methodology/approach Primary data were collected through mail survey from a sample of 203 exporting firms in three export‐oriented industries in a developing country. Data were analyzed using structural equation modeling (SEM) techniques to test the hypothesized relationships. Findings Results suggest that in addition to its direct impact on the FEP, the usage of EPPs has direct impact on firm's export…
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Fields & Keywords
Social SciencesBusiness, Management and AccountingStrategy and ManagementInternational Business and FDIGlobal trade and economicsInternational Development and AidMarketingIndustrial organizationEconomic growthSocial psychologyStatisticsMachine learningChromatographyActuarial scienceEpistemologyNeuroscienceLawEvolutionary biologyPaleontology