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Organizing for social change within concertive control systems: Member identification, empowerment, and the masking of discipline

Author Affiliations
Ohio University, California State University Los Angeles
Published InCommunication Monographs
Year1997
Citations111

Abstract

The Grameen (“rural”) Bank organizes grassroots micro‐enterprises for productive self‐employment and social change among the poorest of the poor in Bangladesh. It provides collateral‐free loans and various social services for the poor, but maintains a 99 percent loan recovery rate. Many of the bank's more than two million members, 94 percent of whom are women, attribute their present well‐being to its ameliorative qualities. Using the theory of concertive control, we gained insight into why members and workers identify so strongly with the Grameen, how participation within this organization offers opportunities for empowerment, and how control systems operative within the bank account for its success. This theory also enabled us to examine how member and worker identification with the Grameen influences…
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