Getting the best of both worlds: a framework for combining disaggregate travel survey data and aggregate mobile phone data for trip generation modelling

Abstract Traditional approaches to travel behaviour modelling primarily rely on household travel survey data, which is expensive to collect, resulting in small sample sizes and infrequent updates. Furthermore, such data is prone to reporting errors which can lead to biased parameter estimates and subsequently incorrect predictions. On the other hand, mobile phone call detail records (CDRs), which report the timestamped locations of mobile communication events, have been successfully used in the context of generating travel patterns. However, due to their anonymous nature, such records have not been widely used in developing mathematical models establishing the relationship between the observed travel behaviour and influencing factors such as the attributes of the alternatives and the decision makers. In this paper, we propose…