Shaban W. Al Rmalli, Parvez I. Haris, Chris F. Harrington, Mohammed Arshad Ayub
Arsenic is a highly toxic element and its presence in food composites is a matter of concern to the well being of both humans and animals. Arsenic-contaminated groundwater is often used in Bangladesh and West Bengal (India) to irrigate crops used for food and animal consumption, which could potentia...
Md. Hafez
Purpose This research aims to explore the impact of social media marketing (SMM) activities on brand equity (BE) in the banking sector in Bangladesh. Moreover, brand love and brand trust are examined as a mediator of SMM activities and BE. Design/methodology/approach Data were collected from a total...
Chhanda Biswas, Santus Kumar Deb, Abdulla Al-Towfiq Hasan, Md. Shariful Alam Khandakar
Purpose The study aims to examine the relationship between destination attributes and tourist satisfaction as well as the extent to which emotional involvement mediates between destination attributes and tourist satisfaction. Design/methodology/approach Data were collected from a sample of 600 domes...
Md. Kamrul Hasan, Shamsul Kamariah Abdullah, Tek Yew Lew, Md Faridul Islam
Purpose This study aims to empirically examine the factors that are likely to affect tourists’ attitudes to revisit, which, in turn, influence their revisit intentions towards beach destinations. Design/methodology/approach Data were collected through a personal-administered survey of 601 tourists f...
Stéphanie Feiereisen, Amanda J. Broderick, Susan P. Douglas
Abstract The present article examines the predictive ability of gender identity congruity in explaining women's responses to advertising appeals. The contributions of the article are twofold: (1) to demonstrate whether advertisements that are congruent with female consumers' gender identities elicit...
Stephen W. Pruitt, John M. Clark, T. Bettina Cornwell
<h3>ABSTRACT</h3> This study presents the first analysis of the impact of NASCAR sponsorship announcements on the stock prices of sponsoring firms. The primary finding of the study--that NASCAR sponsorship announcements were accompanied by the largest increases in shareholder wealth ever recorded in...
Joseph R. Curray
Research Article| November 01, 1991 Possible greenschist metamorphism at the base of a 22-km sedimentary section, Bay of Bengal Joseph R. Curray Joseph R. Curray 1Scripps Institution of Oceanography, La Jolla, California 92093-0215 Search for other works by this author on: GSW Google Scholar Geology...
Raad Mozib Lalon
Green Banking is any form of banking from which the country and nation gets environmental benefits. A conventional bank becomes a green bank by directing its core operations toward the betterment of environment. Green Banking has become a buzz word in today’s banking world. It means developing inclu...
Fatema Khairunnessa, Diego Vázquez‐Brust, Natalia Yakovleva
This paper aims to explore the emergence of ‘Green Banking’ in Bangladesh, with a focus on the role of financial regulation and regulators in greening the financial sector. It also examines the contribution and involvement of banks and non-bank financial institutions in promoting green economic tran...
Mirza Mohammad Didarul Alam, Nor Azila Mohd Noor
Facing immense competition, retailers across the globe are experiencing reduction in their customer loyalty. This decreasing trend is even more observable in the superstore retailing in Bangladesh; especially whose target market is young cohort (Generation Y [Gen Y]). As a result, it is vital for th...
Xingwen Cui, Qinghong Xie, Jing Zhu, Mahmud Akhter Shareef et al.
M. Awais Shakir Goraya, Jing Zhu, Muhammad Shakaib Akram, Mahmud Akhter Shareef et al.
This study investigates the relationships among channel integration and consumers' online and offline patronage intentions. The theoretical framework proposes perceived empowerment, perceived assortment, and perceived benefits as mediating variables in the channel integration–patronage intention rel...
Saroja Dhanapal, Deeparechigi Vashu, Thanam Subramaniam
The internet has created a revolutionary impact in everyday communications and transactions. It is considered the fastest growing mode used to shop. Internet shopping is also referred to as online shopping. Online shopping is a fast and efficient way for consumers to purchase products and services....
Md. Alamgir Hossain
Purpose Billions of people around the world are experiencing new ways of interacting with people using the social networking sites (SNS). With the heavy traffic and technological capabilities, SNS offers remarkable gratifications to its users, but there is a lack of knowledge about how gratification...
Md Shamim Hossain, Xiaoyan Zhou, Mst Farjana Rahman
The aim of this study is to evaluate the impact of quick response (QR) codes on customer satisfaction and purchase intention in the online shopping context on the basis of perceived flow. This study also showed the impact of QR codes on perceived flow, followed by perceived flow on purchase intentio...