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Results for “"Afrina Yasmin"”

5 results

Effectiveness of Digital Marketing in the Challenging Age: An Empirical Study

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Afrina Yasmin, Sadia Tasneem, Kaniz Fatema

Journal: THE INTERNATIONAL JOURNAL OF MANAGEMENT SCIENCE AND BUSINESS ADMINISTRATIONYear: 2015Citations: 435

Marketers are faced with new challenges and opportunities within this digital age. Digital marketing is the utilization of electronic media by the marketers to promote the products or services into the market. The main objective of digital marketing is attracting customers and allowing them to inter...

Health SciencesHealth ProfessionsGeneral Health ProfessionsOpen Access
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Impact of brand image on consumers’ purchase decision

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Afrina Yasmin

Journal: International journal of research in social sciencesYear: 2017Citations: 12

Branding is a set of marketing and communication methods that help to distinguish a company or products from competitors, aiming to create a lasting impression in the minds of customers. In the competitive market a company can make significant impact on business environments through the creation of ...

Social SciencesSociology and Political ScienceDigital Marketing and Social Media
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Management Accounting Practices in the Manufacturing Business Firms in Bangladesh

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Md. Rouf Biswas, S. M. Akterujjaman, Afrina Yasmin

Year: 2014Citations: 1

Management accounting is the specialized field of accounting that is important for the people inside of an organization. Management accounting is the process of creating and using cost, quality, and time-based information to make effective decisions within the organization. This article tries to exa...

Social SciencesBusiness, Management and AccountingManagement Information Systems
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Factors affecting weight gain velocity in preterm infants getting kangaroo mother care in hospital and after discharge from neonatal intensive care unit

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Faria Yasmin, Md. Asaduzzaman, Afrina Wahab, Mohammad Kamrul Hassan Shabuj

Journal: International Journal of Contemporary PediatricsYear: 2025

Background: Preterm neonates with low birth weight are at heightened risk of suboptimal postnatal growth. kangaroo mother care (KMC) has proven to enhance neonatal survival, growth, and development. However, various maternal and neonatal factors may influence weight gain during KMC. Objective was to...

Health SciencesMedicinePediatrics, Perinatology and Child HealthOpen Access
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Hypotension in Preterm Newborns and Its Short-Term Outcome: Experience of a Tertiary Care Hospital in Bangladesh

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Abdul Mannan, Faria Yasmin, Mosammad Alpana Jahan, Sarbari Saha et al.

Journal: Journal of Pediatrics & NeonatologyYear: 2023

Background: Blood pressure values of too low or too high can be related with serious morbidity and mortality. Neonatal hypotension has been found to be related with serious short term as well as significant long-term health complications. Thus, identifying this low blood pressure in preterm neonates...

Health SciencesMedicinePulmonary and Respiratory MedicineOpen Access
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