Muhammad Sabbir Rahman, Surajit Bag, Farhana Habib Zinnia, Nripendra P. Rana et al.
Building upon flow theory, the present research empirically investigates the impact of customers' attitudes on their intention to use smartphone-based online gaming. It also explores the mediating effects of customers’ perceived flow and engagement between attitudes and their intention to use smartp...
Tamgid Ahmed Chowdhury, Shahneela Naheed, Farhana Habib Zinnia
Despite the extant literature on what voters want from candidates and campaigns in western democracies, there is little research available from democracies in South Asia on this important topic. To address this gap in the research literature, we identify voters’ desired attributes of candidates and ...