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Results for “"Jayanthi Sothirajah"”

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Doing the Traditional Media Sidestep: Comparing the Effects of the Internet and Other Nontraditional Media with Traditional Media in the 1996 Presidential Campaign

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Thomas J. Johnson, Mahmoud A. M. Braima, Jayanthi Sothirajah

Journal: Journalism & Mass Communication QuarterlyYear: 1999Citations: 89

This study examined the extent to which heavy users of the Internet and other nontraditional media differ from heavy users of traditional media in their knowledge of the issue stances of Bill Clinton and Bob Dole as well as their images of the two candidates. Nontraditional media had little influenc...

Social SciencesCommunicationSocial Media and Politics
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